Kent Adult Learning
Build Creative Digital Skills for Work - Digital Marketing, Websites and Content Creation
Build practical skills in digital marketing, website creation, online promotion, and employability. This fully funded 6-week programme helps Kent residents aged 19+ create a portfolio, improve career confidence, and prepare for digital roles.
Course Highlights
- Fully funded for eligible Kent residents aged 19+
- 120 total learning hours across 6 weeks
- Practical training in marketing, websites, content creation, and employability
- Certificate of completion, digital portfolio, and career skills support
Who This Course Is For
This programme is suitable for adult learners at Level 2 or mixed ability who want to build confidence and competence with digital tools, content creation, and employability skills. No prior experience is required, only motivation to learn and develop.
What You Will Learn
This hands-on programme combines digital marketing, website development, and career skills training in a structured learning journey. You will build websites, create digital content, apply SEO techniques, explore industry tools, and develop employability skills that support progression into work or further study.
Core Topics
- Web basics and digital marketing fundamentals
- CV writing and LinkedIn setup
- WordPress website creation
- Content creation for websites and social media
- Canva design skills
- Basic SEO and keyword research
- Introduction to analytics
- Digital advertising and email marketing basics
- Interview skills and employability development
- Building a digital marketing portfolio and final campaign
What You Will Gain
- Practical digital marketing and web creation skills
- A personal digital portfolio, including website, content, CV, and LinkedIn profile
- Improved communication and employability skills
- Confidence using industry-standard digital tools
- Preparation for entry-level digital roles or further study
Progression Opportunities
After completing this programme, learners can progress into:
- Level 3 Digital Marketing Apprenticeships
- Entry-level roles such as Digital Marketing Assistant, Social Media Coordinator, or Marketing Administrator
- Further digital or creative qualifications
- Freelance or self-employed digital work
Course Outcome
By the end of the programme, you will complete a mini digital marketing campaign and present a portfolio showcasing your skills and achievements.
Eligibility Requirements
Kent Residents Only
This course is exclusively available to residents of Kent
Age 19+
Open to adults aged 19 and over
No Prior Qualifications
Most courses do not require prior qualifications
Commitment Required
Ability to attend 3 days per week (10:00 AM - 5:00 PM)
Duration
6 weeks
Schedule
3 days per week (10:00 AM - 5:00 PM)
Format
Virtual live workshops via Zoom, Teams, or Google Classroom
Sector
Creative & Digital Skills
Location
Virtual delivery
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